| There are exactly 7 remotely stationed Australian aborigines that don't know what Steve Jobs said last week. They are the only people that would probably enjoy the newsletter I had finished 2 days prior to his surprise announcement. The piece I’d written was Pulitzer quality, philosophical prose that waxed poetic about: “What is left for Steve Jobs at Apple?” There were clever comparisons to Steve McQueen, my other favorite, cool Steve, which is where the title came from. That was the only thing I was able to salvage. It also raised concerns about his health and the ultimate query as to what mountain was really left for him to climb? Steve has done things that no one else in the tech OR business world has ever done and now Apple is playing tag with Exxon for the largest publicly traded company in the world. What was left for S.J? And then he told us he was quitting. Now, 7.9 million bloggers and news commentators are typing endlessly about the-legacy-of Steve-Jobs-and-what-Apple-will-be-like-without-him. Will Tim Cook be able to fill his black turtleneck? What does it mean that Steve will stay on as Chairman of the Board? Will he be calling the shots while un-showered, still in PJs in front of cartoons and a bowl of Count Chocula? How does Apple function without the iconic Steve Jobs and his reality distortion field? Isn’t he the mad scientist with the Time Machine who regularly dashes to the future to find out what we're all using and then comes back and builds it? What is Apple without the genius of Jobs? And more importantly, do I know the answers to these questions? Of course not. I'm just a guy in the trenches who sees people struggle every day to keep their "perfect" Apple systems up and running. We get to work with lovely, albeit frustrated people who don't understand why their free printer won't work. But will that stop me from trying to appear knowledgeable, wise and visionary as I comment about the future of Apple without Esteban? Of course not. So here's what I think. Apple's going to be just fine. It's definitely the beginning of the end of an era, but Apple’s going to be okay, at least for a few more years. Supposedly there is a 5 year plan in play and all people have to do is learn their lines and the magic honey will continue to flow from the kingdom. But it also seems unlikely to me that Steve will just instantly let go of the less visible reigns and not be in on most major decisions coming out of Apple for the next few years. He quite likely will have a lot of power as Chairman of the Board. However, I think his health issues have compelled him to pull back and examine his mortality again. His pancreatic cancer was supposed to be a death sentence and he miraculously survived that. And then there was the secret liver transplant a few years back. He's definitely a survivor against the odds, but my take on Steve Jobs is that he's also a philosopher. He's keenly aware of his own mortality and how, and with whom, he wants to spend whatever time he has left on the planet. I'm guessing his 4 kids and wife are probably at the top of that bucket list. I know they would be on mine. [My family, not his.] Hopefully publishing his authorized biography is also on there. That may finally give us a clue as to what being Steve Jobs is really like, or at least how he’d like to be remembered. Additionally, I'm hoping he'll write and speak more about what he likes and dislikes about technology and how we mere mortals should be interacting with it. He's always been the number one champion of forcing technology to adapt to humans, not the other way around. If Microsoft robots were to try and take over the world (assuming they wouldn’t collapse from the weight of viruses before taking their first step), I’d want Steve Jobs around to tell us how to fight them. People listen to Steve Jobs, even people who pretend not to. In spite of the fact that I’ve spent a few decades tossing back more purple Kool-Aid than I can comfortably talk about outside of meetings, I don’t agree with everything he says. I’m not a big fan of the burrowing of iOS into the MacOS and Lion is still a messOS in my opinion. BUT, he’s been right about a LOT of things like: • Cell phones, especially “smart” ones, were really sucky before the iPhone arrived. • Cable companies and cellular service providers are still pretty sucky too. • Computers were super ugly and deserved to be hidden below desks before the first iMac came out and altered the way things could look. • Desktop computers are looking more and more like trucks on our highways, with 90% of us driving cars that look like laptops, iPads, and iPhones. • Flash & Blu-Ray really do suck* and the internet and our computers would be a better place without them. *[Note: My editor, my esteemed wife, has made me aware that I’ve overused this word and that it’s rather juvenile. Try as I may, I cannot find a more adult adjective that appropriately describes the suckiness of both of these technologies. She remains disappointed and continues to hurl the thesaurus at me.] • Digital access to movies and music is a done deal. Either come up with a reasonable price to sell them digitally, or the majority of the people you want to buy them, will download them for free. • You really have to build backup software into the OS if you want people to back up. More than half of the people still won't use it. 100% of those will still say they "intend to." The Tao of Steve. What will Apple do without it? No one truly knows, not even Steve. In the meantime, I’d like to leave you with one of my favorite quotes from the impatience of Jobs. Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma — which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary. We’re here when you need us, Mick |
Thursday, September 1, 2011
The Tao of Steve
Thursday, August 4, 2011
iPhone Auto-INcorrections
Saturday, July 2, 2011
In The Jungle, The Mighty Jungle,...
"Why are you writing about a jungle?"
"I'm not. This is about the new operating system that Steve Jobs just announced."
"What's it got to do with a jungle."
"It's a musical reference."
"I'm not sure they're going to get that."
"Are you kidding? I think everybody and their grandfather has heard that tune. You know, A wimoweh, a-wimoweh a-wimoweh, a wimoweh--"
"Yeah, yeah I got it. I'm just not sure they're going to get it. Lions don't even live in the jungle, and what's the deal with all of the big cat names anyway?"
"Don't know. Steve's got a thing for wild cats, I guess. The point is that the king of the cats, Lion, Mac OS 10.7, is arriving next month and I wanted a clever way to talk about it."
"Well, I still don't think they'll get it."
"And that's precisely the point I want make."
"That they won't get it?"
"Exactly. I'm sure we'll get dozens of calls about it and we'll probably say, 'unless you're buying it on a new computer, or consider yourself an adventuresome pioneer with far too much time on your hands, just wait a bit. Patience Grasshopper.'"
"So you're telling your clients not to get it."
"Yes, to wait on the upgrade."
"Why?"
"Well, as cool as Apple is, every new release of an operating system is going to have some kinks to work out."
"It'll be kinky?"
"Yes, kinky in a wholesome frustrating kind of way. You may not be able to connect with your printer, a lot of your favorite software might not work anymore, iCloud could fail tragically and data could get stuck in a thunderstorm in North Carolina, or you may simply have trouble getting things done because a lot of the buttons and knobs are in different places."
"Well, I'm shocked. I thought you'd be all fired up about everyone jumping into this brand new operating system the day it comes out."
"Oh, I'm happy to pick up the pom poms when the time comes. I just don't think it's wise for most of our clients to leap right away. I'm hoping they'll let us work out the bugs, the kinks, the workarounds, and wait for the high sign when it's safe to come out and play. Probably sometime in the Fall, just to be on the safe side. Meanwhile, we should be helping them to upgrade to Snow Leopard (10.6) as you must be running that before you can upgrade to Lion."
"Wow, your glee is contagious, cheerleader. Speaking of which, it's your night to do the dishes."
A wimoweh, a-wimoweh a-wimoweh, a wimoweh
A wimoweh, a-wimoweh a-wimoweh, a wimoweh
Stay tuned and we'll keep you posted.
All the best,
Mick
P.S. And if you really can't get that song out of your head, here's a link to make sure it embeds itself for another 48 hours:
http://www.youtube.com/watch?v=_LBmUwi6mEo
Defending Your Mac
Mick
6 Reasons Your Email Address May Be A Problem
Ride a Pirated Pony...
Spinning beach balls can mean your hard drive is overinflated and cannot find a place to store the latest life altering animal video your crazy Aunt in Indiana just emailed you. Or it can mean that you haven't done any cleaning and maintenance on your computer since the day you bought it and, just like government, there is software in-fighting and corruption growing. Or worst of all, it could mean something ominous like hardware failure. Hard drives that are about to die, often get a lot of spinning pinwheels. These should be regarded as an early warning sign as obvious as amorous teenagers who sneak away from the group in a scary movie.
Before going on… let's get one thing straight.
Hard Drives and RAM are two completely different things. They have totally different jobs. If you confuse the two, you're in good company. Most computer users throw out the words interchangeably with casual abandon. My wife is always urging me to come up with simple analogies that make these terms easier to understand. The best one I've been able to come up with so far is the car analogy.
RAM is sort of like your car's engine. Adding more RAM to your computer makes your Mac's engine stronger. You can drive faster up hills, haul a trailer, or just get on the freeway more quickly.
Hard Drives are for storage. Imagine the cabin interior and trunk of your car as the total space you have to store stuff. A Prius for example would have a small hard drive, while a VW Van could be said to have a large one. At least that’s what a guy that used to live in his van once assured me. You have cars out there with plenty of RAM and very small hard drives - think Porsche. Overcompensation or not, the Porsche can drive very fast with little hesitation, but you can't carry much. Try getting 4 people with luggage and egos into that.
The opposite is true with cars that have large hard drives, with very little RAM. (I will not make a joke, I will not make a joke…) Think of the VW Van from the 60's and 70's. It has enough space for the Brady Bunch & Alice, as well as their luggage, but it will not likely top 40mph going up San Marcos Pass.
Ideally, we'd like a computer to have plenty of both RAM and hard drive space. Plenty of RAM means fewer spinning wheels. More programs can be in use at the same time without slowing down the Mac and seeing lots of beach balls. It means a faster, more responsive Apple computer even if you're just doing ordinary things like checking email or surfing the web. Enough RAM means your hard drive will be less stressed and grouchy.
A larger hard drive (with 20% or more free space) will allow you to store longterm more photos, movies, music and documents.
The bottom line is that your Mac may be a lot faster and more responsive than you think it can be. Not only might it be capable of running the very latest operating system, but with more RAM and hard drive space, you might delay having to shop for a newer model for at least another year or two.
Remember:
RAM/Memory = Engine/Speed
Hard Drive = Storage Space.
Brought to you by your friendly Apple Technology Coaches at Mick's Macs.
Bellyache, Rejuvenate, or Consumer Bait?
Happy New Years From Mick's Macs!
Thank you for being a part of our lives. We hope to continue being a part of yours for years to come. As we raise our glasses of champagne tonight we will be full of more than just bubbles and good cheer. We will be full with gratitude for all of the blessings in our lives, especially you.
From the entire team at Mick’s Macs, you have our deepest appreciation.
Thank you.
Happy New Years From Mick's Macs!
Thank you for being a part of our lives. We hope to continue being a part of yours for years to come. As we raise our glasses of champagne tonight we will be full of more than just bubbles and good cheer. We will be full with gratitude for all of the blessings in our lives, especially you.
From the entire team at Mick’s Macs, you have our deepest appreciation.
Thank you.
Wednesday, June 22, 2011
Top 12 Signs Your Mac Needs Maintenance
Off and On
The Hot Apply Fry
6) Stream video at night. You can see video at night better anyway. And if there is a choice, stream video that is not Flash based. Flash is a huge processor hog that can heat up your computer. Steve Jobs doesn’t like Flash and keeps wishing it would go away. However, it’s a big part of video on the web these days, so you’ll likely need to use it to watch YouTube animal videos.
7) Get more RAM, even if you’re a Sagittarius. RAM has no moving parts and when you have enough it takes the stress off your hard drive and other parts that generate heat.
Now, if you'll excuse me, I've got a heating system to purchase.
Stay cool!
Mick
P.S. TiVo upgrades are hot! We do ‘em! Call us about putting a larger HD (for storing more shows) in your TiVo!
Computers Are Dumb
Friday, June 18, 2010
Father's Day Gift Certificate
Print out this syncing package gift certificate for your father or husband this Father's Day weekend.
This is the perfect companion gift to an iPhone, iPad, or iPod Touch.
Click the image below and it will open in another window allowing you to print it:
Monday, March 29, 2010
They Say that Backing up is Hard to do?...
Sometimes, being your Apple Technology Coach, I feel like an exhausted doctor who knows he is speaking to people in deep denial about their health. They want a pill and the secret is boringly difficult:
Eat Right, Exercise, and Don’t Smoke.
I know.... You’ve already tuned out. I did too.
Here’s my secret to being able to sleep at night:
Back up, Know the early warning signs, and Call at the first sign of trouble.
You just tuned out. Admit it. I used to too.
But here’s where the analogy breaks down. 5,10, 15+ years ago, backing up a computer was a huge, time consuming, expensive, frustrating headache. You needed dozens of floppy, zip, CD, or DVD discs that took a generation to burn. Or you had an external hard drive that cost more than your car and you could never remember what you backed up on it. Or how you were supposed to back up on it.
“I dragged the Hard Drive onto it. Isn’t that enough?”
If not the manual approach, you had to use a program so complicated and anti-intuitive that even though you backed up every month, you could never remember what you knew at the end of the 2 hours it took you to remember how to use the program last month. Arghhh! It was time consuming, expensive, hard to do right, and basically an experience only slightly more enjoyable than an argument with your spouse.
It’s not like that anymore.
It’s so goll darn easy that you really have no excuse. No argument.
Get a good, reasonably priced external hard drive or TimeCapsule from Mick’s Macs, plug it in, and let TimeMachine (available from System 10.5 on up) take it from there.
That’s it.
Really. That’s it.
It’s not like that diet you “should” go on. It’s not a New Year’s resolution to get in shape. You don’t even have to eat right for this to work. You can stay fat, keep smoking and never get off the sofa and this will still work. And on or off the sofa, you’ll sleep better knowing that it does.
So why don’t people do it?
One of our clients (a writer) who was having a bit of financial stress recently wrote to me after I convinced her to get a backup hard drive from us no matter what her financial situation was.
“Mick, I was resistant to spending any more money on a backup drive, but you made it so easy to pay in small installments. Even more than that, I never realized how peaceful it would make me feel to see it quietly backing up every hour as I put the finishing touches on my novel. Thanks for advocating for me and my writing.”
Okay, so you’re worried about a few extra bucks for a backup solution. Have you run the math on how much time and money you’ll lose if your hard drive dies?
I can't tell you how many people come into my shop when it's too late. It’s the worst part of my job. People come in with guilty, pained expressions on their faces usually saying something like, “Yeah, I know I should have a backup, but.... You can still get it all back, can’t you? Please?”
My mother's hard drive just died last week, while she was in the final throws of writing a book. She has a beautiful, well cared for 24" iMac that's only about a year and a half old. Thankfully, she had a TimeMachine back up, so restoring her data was as easy as replacing her internal hard drive (under AppleCare it was FREE) and putting her backed up novel back on to the new one. She thanked me profusely for insisting she set up such a system.
See, the thing is, it’s not hard to do anymore. It’s not expensive anymore. Having a computer without a reliable backup plan is not like the diet you were supposed to go on. It’s like driving your car without insurance. That’s illegal in most States. Hard drives die when they’re brand new, they die when they’re a month old, a year old, 3 years old and there is no pattern. There is no way to predict when it will happen. Hard drive death is a digital earthquake. There’s little or no warning, and you just have to be prepared. It’s not “if,” but “when.”
If you are seeing a lot of spinning beach balls (the multi-colored pin wheel that comes up when your computer is “thinking”), make sure you’re totally backed up and call us immediately. It might be nothing, or it might be a short lived late warning sign that it’s about to fail completely. If your mac is not starting up quickly, or the startup cog wheel turns and turns and turns, make sure you’re totally backed up and give us a call. If your computer feels slower, or sluggish, give us a call. All of these can be signs that you’re about to lose a hard drive.
So,... you ready?
Last time.
- Back up
- Watch for the warning signs
- Call us at the first sign of trouble
Let us help you get peace of mind. Insure your most precious family photos, movies, documents, email, music, and more.
We have hard drives and TimeCapsules on sale right now. Call us, mention this blog and get a special deal.
Trust me. You're WORTH it!
All the best,
Mick
